10 Proven Facebook Engagement Strategies

1 Encourage Creativity

Ask your fans to insert captions into pictures.

- This creates a relaxed atmosphere and encourages creativity and engagement. Preferably, they insert some caption into something related to your brand.

2 Incite the curiosity of your fans

Ask Powerful Questions

Make room for people to ask what they want.

In addition to engaging, it will bring countless content ideas for you to post on your page in the future.

3 Celebrate achievements with your fans

Celebrate achievements.

People like number and they celebrate it.

Share with your fans your results, 10,000 fans, any awards you've received.

4 Make short texts

Use short updates.

One or two sentences if possible.

As the content of facebook content is very large, not everyone has the time to read long updates.

If you need to talk but post the information on your blog, for example and post the link for more information.

5 Be simple: avoid technical terms

Avoid complicated words or phrases.

- People interact more in simple language.

Even if your content is technical and targeted to a specific audience, remember that it can reach more people who may not understand a word you've posted.

6 Do not Automate Your Content

Stop atomizing.

Facebook has its own language, respect that and separate each content in a channel.

So do not integrate other media with facebook and just reproduce the content posted on them.

Use apps to share on your page, content from other channels.

7 Answer the comments

Reply people when commenting on an update.

This increases the engagement and perception of your brand as concerned to always serve its consumers.

You can simply pull subject, this will make people see that you respond naturally they will comment more.

8 Humanize your content

More humanized language can generate conversations and greater relationship.

- Depending on your segment, creating a character or speaking a language close to your audience may be feasible.

9 Use 80/20 rule in your content

Use the 80/20 rule: 80% of messages need to generate value for the user, 20% of updates can be promotional.

In general terms, every 10 posts of your company on facebook, reserve 2 to advertise your services and products and 8 to generate engagement and share content.

10 Use all content formats

Vary your content formats: links, texts, videos and images.

Variety will increase user reach and engagement. Use your Facebook Insights to know what type of content generates more reach and which engenders more engagement.

This was the 10 engagement strategies on facebook. To get a successful and necessary Page Fan use the above steps so that your business grows significantly on facebook and gain greater visibility.

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